Which of the following is not part of the Four P's of Marketing?

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Multiple Choice

Which of the following is not part of the Four P's of Marketing?

Explanation:
The Four P's of Marketing focus on what to market and how to market it: Product, Price, Promotion, and Place. The question asks which item isn’t part of that classic set. People isn’t included in the original four; it’s often brought in when marketers use an expanded framework to address service aspects (sometimes called the extended or 7P marketing mix). So the correct answer is the one that isn’t part of the traditional four. The other options—Product, Price, Promotion, and Place—are all core elements of the Four P's.

The Four P's of Marketing focus on what to market and how to market it: Product, Price, Promotion, and Place. The question asks which item isn’t part of that classic set. People isn’t included in the original four; it’s often brought in when marketers use an expanded framework to address service aspects (sometimes called the extended or 7P marketing mix). So the correct answer is the one that isn’t part of the traditional four. The other options—Product, Price, Promotion, and Place—are all core elements of the Four P's.

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